Privacy Policy
1. Information We Collect
We collect the following categories of personal information:
- Contact & Communication Data: If/When you fill out our contact form or sign up for our newsletter, we collect identifiers such as your name and email address.
- Usage & Analytics Data: If/When you visit our website, Google Analytics may automatically collect your Internet Protocol (IP) address, browser type, operating system, referring URLs, and information about your interaction with our site (such as pages viewed and time spent).
2. How We Collect Information
We collect information directly when you provide it to us (e.g., submitting a form or subscribing) and automatically through tracking technologies like cookies.
3. Why We Use Your Information
We use the collected information for the following purposes:
- To communicate with you: Responding to your messages and sending you our newsletter.
- To improve our website: Analyzing usage trends and visitor behavior to provide a better user experience.
- To maintain security: Protecting our website and preventing fraudulent activity.
4. How We Share Your Information
We do not sell your personal information. We may share your information with limited third parties, strictly as necessary to run our business:
- Service Providers: We share data with third-party vendors who help us operate our website, send emails, or provide analytics.
- Legal Obligations: We may disclose your information if required to do so by law or in response to valid requests by public authorities.
5. Your California Privacy Rights
Under the California Privacy Rights Act (CPRA) and the California Consumer Privacy Act (CCPA), California residents have specific rights regarding their personal information:
- Right to Know: You can request what personal information we have collected, used, or disclosed about you.
- Right to Delete: You can request that we delete the personal information we have collected from you.
- Right to Opt-Out of Sale/Sharing: We do not sell your personal information for cross-context behavioral advertising.
- Right to Correct: You have the right to request that we correct any inaccurate personal information we hold about you.
To exercise any of these California rights, please contact us at 901-369-5400.
6. Meta Pixel and Advertising
We may use Meta Pixels and other tracking technologies to understand how visitors interact with our website and to improve our services. These tools collect information about your browsing behavior. We do not sell your personal information or the information collected through these tracking technologies to third parties.
7. Google Analytics & Cookies
Our website may use Google Analytics to help us analyze how visitors use our site. Google Analytics uses “cookies” (text files placed on your computer) to collect standard internet log information. The information generated by the cookie (including your IP address) is transmitted to Google. Google uses this information to evaluate your use of the website and compile reports on website activity.
- Opting Out: You can prevent Google Analytics from recognizing you on return visits by disabling cookies in your browser, or by downloading and installing the Google Analytics Opt-Out Browser Add-on.
8. Third-Party Links
Our website may contain links to other sites not operated by us. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services.
9. Children’s Privacy
Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from anyone under the age of 18.
10. Changes to This Privacy Policy
We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Effective Date” at the top.
11. Contact Us
If you have any questions about this Privacy Policy, your privacy rights, or wish to make a request, please contact us 901-369-5400.